Siemens AG chose to partner with Jack Morton Worldwide Exhibits Team to showcase their sustainable innovations and technologies in a DomeGuys geodesic dome on the National Mall in Washington D.C. from April 17-25, 2010, for a week-long Earth Day event.
The 36-foot, full print dome, utilized a high-resolution printing technique, which allowed Siemens to display their company logo and imagery at the climate rally, the biggest Earth Day gathering in U.S. history. The geodesic structure, which is a perfectly suited "acts of green" structure, speaks for less building materials and more energy-efficient design. The dome further emphasized the Siemens reputation of "leading-edge innovation and the quality of it's products, services, and solutions." Siemens Corporation is working with the Earth Day Network to motivate communities across the country to commit to a more sustainable lifestyle.
"The Climate Change Rally will include notable speakers Reverend Jesse Jackson" and James Cameron, including live music from artists such as Sting, The Roots, and Jimmy Cliff.
DC Metrocentric - Geodesic Dome on National Mall http://dcmetrocentric.com/2010/04/23/geodesic-dome-on-national-mall/
Sponsor Crunch - Siemens Celebrates Earth Day, the Experiential Way http://www.sponsorpitch.com/articles/1290
Digiphile - National Mall - Earth Day http://digiphile.wordpress.com/2010/04/25/sting-and-the-roots-rock-the-mall-for-earth-day-music-video/
Jack Morton Worldwide http://www.jackmorton.com/#
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